This is me

I just read a Seth Godin post about the difference between PR and publicity, so I must revise my initial response and say that this is good PR for Sellaband. After sitting in on a panel (click to read initial post on Sellaband) with Dagmar (founder) during CMJ, I knew that they would be making some serious moves in 2009. And then they dropped this bomb today: “In his role as Ambassador, Chuck D will serve as an advisor to SellaBand in their continued development of their revolutionary business model and will help position the SellaBand brand in the North American marketplace.”

This is good PR because they’ve got me talking about it aside from the fact that Chuck D is the face of indie hip-hop. Chuck D brings his story of pride, struggle, and success along with him to Sellaband just as they’re gearing up to open an office in NYC. He carries with him a certain level of credibility and success from within the DIY model.

More importantly, Chuck D may not have said “Fuck the Police”, but he DID say, “we gotta fight the powers that be”. The powers that be aren’t just the politicians or the richest 2% (that own 50% of the world’s wealth), but also the archaic and inefficient systems such as the major labels that remain the status quo because it’s easy and comfortable to not change with the times. Sellaband is changing the face of independent music and putting the power in the hands of the fans.

So fight the power because all you musicians out there don’t need a major label. You can do it all on your own with or without Sellaband.