It’s almost Thanksgiving!!! It’ll be good to head back to Philly and take a break…although something tells me I won’t. In the meantime, check out these bands for the soundtrack to your holiday season.
Eluvium – I was totally in the headspace last week for monotonous slow building epic orchestral ambient music and Eluvium aka Matthew Cooper is the KING at this shit. Check it out.
Philip Seymour Hoffman – Don’t let the name fool you. It’s actually a band that has nothing to do with the actor of the same name. Lo-fi experimental pop similar, but inferior to Dan Deacon.
Brit & The Calvary – St. Vincent meets Andrew Bird (that’s funny since they just toured together) with Grace Potter female rocker twist. Her studio tracks don’t do justice to her live show, which I got to see a few days ago.
Junior Boys – Electro rock with hint of hip-hop and corny, but cool 80′s vibe to it (aka heavy on the synths). Look forward to seeing them do a DJ set on Saturday with RJD2 and Lotus at Terminal 5.
Tristan Clopet – I wasn’t really sold on Tristan until I saw this video a few months ago, but for this and that, never added him until now. Jason Mraz meets Jeff Buckley with a dash of funk (although this video is solo acoustic with a waltzy vibe to it). Also, check out his cover of Bon Iver. Note: I would be lying to myself if I omitted that he’s a client, but I’m adding him for artistic reasons.
It’s great to be called out
18 11 2009So many people call themselves Social Media Strategist, Social Media Enthusiasts, Social Media Gurus, Web 2.0 Junkies, Holistic Marketing Consultants…and any combination of buzz words that usually means they’re full of shit and don’t “get it”. Getting it implying the use of the Internet to create, sustain, and leverage communities of people to generate income through your various goods and services. I had a great conversation with my friend Alex not too long ago about this very subject because he has a social media analytics company currently based out of San Fran and was seeing the same bullshit out West.
My frustration came full circle when I was watching this video where my friend and fellow SoundCtrl board member Ariel was interviewing Rick Goetz from Musician Coaching. He emphasized the importance of being called out by your clients, potential clients, and peers…and I 110% agree.
What differentiates the bullshitters that Alex and I despise from the real people who “get it” is that they have repeated examples of success with marketing in multiple media and they are willing to admit that they haven’t “cracked the code” as Ropeadope bossman Louis likes to say. Furthermore, they have to thrive on being called out or confronted by whoever, whenever, and wherever the challenge presents itself. This is the necessary checks and balances of the industry. Don’t let inefficient or flat out wrong practices continue without question. More importantly, people must admit when they don’t know something or they were wrong instead of spitting back nonsense jargon to confuse you or pathetically lie to you.
Basically, if someone or something sounds fishy or full of bullshit (especially in social media), they probably are, so call them out on it!!! Worst case scenario, they prove you wrong and you’ve gained more insight.
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Tags: checks and balances, getting called out, marketing, social media
Categories : Industry Commentary, Music Tech